I’m a Vice President of Product Design at The New York Times.

I lead the Growth and Platforms design organizations critical to the company's goal of reaching 15 million subscribers by 2027. Over the past decade, I’ve scaled my part of the Product Design organization from a single role to a team of 20+ managers and ICs, modernized the subscription experience to enable capabilities that customers need, like self-service cancellation and upgrades, and founded a design practice for internal platforms that's accelerated product development across all NYT products. My work has directly contributed to subscription growth and increased ARPU while building the technical foundation that enables The Times to be the premier subscription for "helping people understand the world”.

My leadership approach is rooted in a simple question: what if we expanded what counts as valuable? At The Times, that's meant creating career frameworks that recognized service design and content strategy alongside visual craft, bringing user-centered thinking to engineering-led platform teams that had never had it, and building team cultures where different shapes of talent can thrive. Prior to The Times, I held design leadership roles at Serious Eats—doubling audience and increasing revenue through strategic design—and Six Apart, where I worked with major publishers and brands navigating the shift to digital platforms. I bring over two decades of building and scaling design teams that deliver business impact while challenging organizations to think differently about how value gets created.

I’m available for:

  • speaking engagements and panels

  • peer-to-peer conversation about Design leadership

  • community events

Topics I speak about:

  • The subscription journey: persuading readers to become subscribers

  • How Product Design can make an impact on platform/technical teams

  • Design leadership in highly matrixed organizations

  • creating hiring and recruiting processes that support diversity, equity and inclusion

  • scaling design teams, sustainably

  • Great, I just became a design manager! Now what?!

  • Product Design, quality and team culture